Client

Logistiek 010, City of Rotterdam

Launching a cleaner logistics initiative

Logistiek 010 is a City of Rotterdam initiative to make urban logistics fully electric by 2025. The city wanted three live broadcasts from different locations.

For the launch, board members signed the Zero Emission City Logistics covenant. The first broadcast took place at Picnic’s logistics centre, a fitting location because Picnic is a frontrunner in electric delivery.

Platforms and parallel programming

Valo produced the first livestream via Hopin on behalf of the video agency. The final broadcast used Networkapp, where Valo facilitated parallel programming: two programmes broadcast at the same time.

Visitors could choose which session to attend through two virtual breakout rooms.

Result

The first two livestreams were received so well that the City of Rotterdam organised another live broadcast a year later to draw renewed attention to the project and showcase how companies had started driving cleaner and smarter.

What Valo delivered

  • Advice on livestreaming platforms
  • Technical setup and dismantling
  • Facilitating the livestream
  • Screen direction in the studio
  • Main show with two simultaneous breakout-room sessions
  • On-site recordings within one hour

Price indication

A comparable project in which Valo provides camera and switching technology costs roughly €4,000 to €7,000, depending on the number of breakout rooms.